Since going back to work, I have just been absorbed by the rhythm of London, and it left me almost no time to myself let alone to the blog.
I saw this advertising of L’oreal nude lipstick and can’t get over the number of famous (and amazing) actresses this trailer has!
I mean Jane Fonda, Ines de la Fressange, Eva Longoria, Aishwarya Rai, Julianne Moore and other stunning models too. I like the diversity though as I supposed it was intended, but it shows the beauty in it’s difference. That’s probably the appeal and the power of l’Oreal, because it is able to pull such famous and great women into their campaign, it inspire us to want to be this amazing and not just by just looking great but by feeling empowered too.
It’s funny, other brands are using this same idea, I just saw today the advertising for it’s Autumn Winter campaign of none else than Marks & Spencers. And their idea was similar, it was about great inspirational women, in the mix, there is Tracey Emin, Grace Coddington, Helen Mirren, Karen Elson, Ellie Goulding, and other women from the olympic and so and so… To their idea is also added the notion of being British of course, Marks & Spencer’s being the ultimate British brand you can think of.
All this I find it quite interesting…